Dr. Abhisek Jana

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Email - abhisekjana@bitmesra.ac.in
Phone - 9973862078

Profile

Abhisek Jana received his Ph.D. in Management Studies from IIT (ISM), Dhanbad. He also holds a Master’s degree in Tourism Management from IGNOU; B.A. in International Hospitality Management from QMUC, Edinburgh, UK along with Diploma in Hotel Management & Catering Technology from IIHM, Kolkata. Prior to joining Birla Institute of Technology, Mesra he worked at The Carlton Hotel, Edinburgh, UK and TajSats Fight Catering, Kolkata.

Featured Work:

Book: 

Jana, A.& Srivastava, P. (2015). United Colors of Alcohol. New Delhi: Trident Publication, ISBN No. 978819309

Chapter published in Book: 

  • Jana, A. & Chandra, B., 2014. Role of Business Ethics in Hospitality Industry: An Exploratory Study. Effectiveness, Ethics and Sustainability. Department of Management Studies, IIT(ISM), Dhanbad, India, pp. 92-97
  • Jana, A., & Shandilya, K. A. (2021). Impact of COVID-19 on Indian Hospitality and Tourism Industry and the Way Forward. In In Revamping Hospitality and Tourism Industry through Innovation (1st ed., pp. 1–14). Eureka Publications.
  • Shandilya, G., Srivastava, P., & Jana, A. (2024). Industry Experts and Business Consultants’ Takes on India’s Readiness for Metaverse. In Creator’s Economy in Metaverse Platforms: Empowering Stakeholders Through Omnichannel Approach (pp. 132–147). https://doi.org/10.4018/979-8-3693-3358-7.ch008

Journal: 

Jana, A. & Chandra, B. (2016). Role of Brand Image and Switching Cost on Customer Satisfaction-Loyalty Dyadic in Mid-Market Hotel Sector, Indian Journal of Marketing. Vol:46, Issue No. 9, pp. 35-52, ISSN (Print): 0973-8703.  (SCOPUS).

Jana, A. & Chandra, B. (2016).Mediating Role of Customer Satisfaction in the Mid-Market Hotels: An Empirical Analysis, Indian Journal of Science & Technology. Vol:9, Issue No. 1, pp. 1-16, ISSN (Print): 0974-6846, ISSN (Online): 0974-5645.  (SCOPUS & ISI. Thomson Reuters).

Areas of Interest:

 Sustainable Marketing, Consumer Behaviour, Food & Beverage Service, Food & Beverage Management